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Launching soon
TheFashionDB | WIP

Questions and Answers

Wait, What is TheFashionDB at all?

The world’s first comprehensive fashion brand database.
Think IMDb, but for fashion. Brands, events, collections, creative directors, all neatly filed, tagged, intertwined, and cross-linked.

But why bother building this thing?

Because we just felt like it. Fashion knowledge is still scattered everywhere, and someone had to organise it, darling. Consider this our contribution to civilisation.

Is this a multi-brand boutique?

No. If you’re looking to spend time filling up your cart with the latest labubus, the internet is just around the corner, follow the neon lights.

Fine, but if you're all so "fashionable", can I at least buy some Margiela Line 2 here?

Tempting, but no. We’re archivists, not resellers. Try your luck in the wild for now.

Are you secretly pushing me to buy more stuff?

No. We’re here for context, history, and clarity. If anything, we’re the antidote to blind trend-chasing and panic-hoarding Coach bags like it’s 2004. But we won’t judge your little indulgences.

But will you be telling me what’s hot and what’s not? Please?

Again, no, dear. We are not fortune-tellers. Who could’ve predicted the mullet revival? You’ll see the latest collections, and it is up to you and the community to decide what’s brilliant and what’s cringe.

Can I contribute?

Eventually, yes. Right now we’re laying the foundations. Soon you’ll be able to suggest edits, add missing pieces, and argue endlessly about who really designed what.

Is it free?

Yes and no. The core platform stays open to everyone, but power comes at a price. We’re designing professional tools for industry people, and those will come with flexible plans. Knowledge for all, couture features for pros.

How do you decide which brands to include?

We start with the big four fashion weeks, then move into microbrands, retail collabs, and regional legends. If it shapes fashion, we’ll check with Phoebe to check with us to add it.

Is your info even correct?

We promise to do our best, but contemporary fashion history can get messy. Dates change, seasons shift, creative directors migrate from one house to another, brands rebrand their subbrands, unannounced collabs emerge in the wild.
We’ll stick to the continuous improvement and the community will help keep it sharp.

What’s the deal with my personal data?

Only the essentials, we don’t sell your data to shady "third parties". Sign up for updates and we’ll keep your email safe. Otherwise it’s just cookies.

When will you launch fully?

Soon, love. What you see now is just the fitting. The runway is coming.

Who’s pulling the strings here?

👀

And if I simply must speak with someone?

You may ask our assistants at correspondence@thefashiondb.com. They’ll let us know if it’s important.
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