
Overview
Ziggy Chen is a Shanghai-based fashion label founded by designer Chen Xiang. Its lineage begins with Shanghai Shiyi Co., Ltd. and the commercial label Decoster, followed by the more personal Decoster Concept project introduced in 2011. After international buyers responded to the Autumn/Winter 2012 work, the project was renamed Ziggy Chen for Spring/Summer 2013 and developed into an independent menswear label shown in Paris.
The brand combines historical Chinese clothing, European tailoring and intensive textile treatment. Relaxed jackets, long coats, articulated trousers and layered shirts are built from wool, linen, ramie, silk, hemp and cotton, then dyed, washed, printed or partially deconstructed to carry the appearance of accumulated wear. The Shanghai atelier controls pattern development, garment construction and surface research, giving the collections a continuity that is less dependent on seasonal novelty.
Footwear entered the main collection for Autumn/Winter 2022, followed by the official launch of womenswear for Spring/Summer 2023. Both categories share the menswear line’s muted palette, generous volume and emphasis on comfort. Ziggy Chen remains active on the Paris menswear calendar while maintaining its studio and production base in Shanghai, with current collections continuing a slower study of memory, weathering and the internal structure of clothing.
Philosophy
Chen treats a garment as a record of use before it reaches the wearer. Yarn dyeing, cold dyeing, washing, screen printing and abrasion soften colour and disrupt a fabric’s original uniformity, allowing natural fibres to hold creases, fading and surface variation. The aim is not artificial ruin, but a material state that can continue changing through wear.
Historical references enter through construction. European lapels and padded shoulders may be interrupted by curved workwear seams, offset closures or the broad drape of East Asian robes and trousers. Chen avoids literal costume, using archival clothing, early Shanghai photography, Song Dynasty painting and Jiangnan architecture as sources for proportion, colour and textile rhythm.
Comfort became increasingly explicit after the Shanghai lockdown of 2022. Patterns were recalibrated around a wider range of bodies, layers became less encumbered and the collections moved towards moderate volume and simpler material combinations. Interiors remain central: half-linings, exposed seam allowances, raw edges and reversible construction allow the garment’s making to remain visible while preserving ease and longevity.
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Creative timeline
Button TextThe atelier introduced footwear built on its own lasts and tested womenswear through a pre-season capsule. Spring/Summer 2023 formalised womenswear on the runway, adding skirts, dresses and wrap forms without separating them from the menswear line’s material and proportional system.
The project adopted the Ziggy Chen name as it entered European showrooms and the Paris market. Menswear became the foundation of a continuous founder-led practice built around natural fibres, layered tailoring and controlled textile ageing.
Ziggy Chen product and workshop structure
The label operates as one continuous wardrobe with specialised categories introduced gradually.
Fashion categories
- Menswear
- Core ready-to-wear line
- Menswear remains the foundation of the brand, encompassing relaxed tailoring, articulated trousers, long coats, shirts, knitwear and layered outerwear.
- Womenswear
- Introduced experimentally in 2022; runway launch for Spring/Summer 2023
- The womenswear line shares the main collection’s fabrics and construction while developing gathered skirts, wrap forms, dresses and robes around the same generous, non-body-conscious proportions.
- Footwear
- In-house category launched for Autumn/Winter 2022
- The atelier developed its own lasts for derbies, side-zip boots, moccasin forms and block-heeled footwear, keeping the shoes proportionate to the clothing’s restrained silhouette.
- Accessories
- Functional supporting pieces
- Belts, bags, hats, scarves and knit accessories extend the collections through natural materials, braided leather, crochet and printed linen.
Production structure
- Shanghai atelier
- Design, pattern development and textile research
- The atelier develops patterns, sewing methods, dyeing, washing and print treatments in close sequence, allowing surface and construction to evolve together.
- Seasonal wardrobe system
- Cross-seasonal continuity
- Collections are designed to be combined across years, with recurring shapes, fabrics and colours adjusted gradually instead of being replaced by a new visual system each season.
Ziggy Chen collaborations
The brand’s collaborations concentrate on eyewear, accessories and runway image-making.
- Rigards
- Ongoing artisanal eyewear collaboration
- Ziggy Chen and Ti Kwa’s Rigards develop optical frames and sunglasses in copper, sterling silver and titanium. Patinated surfaces, hand carving and removable clip-ons connect the eyewear to the clothing’s study of age and material memory.
- iolom
- Runway accessories
- The Japanese artisan label has supplied jewellery and specialised accessories for selected Paris presentations.
- Alessandro Tinelli
- Music, photography and moving image
- Tinelli is a recurring creative partner across Paris runway sound, campaign photography and film production.
- Francesco Scarponi
- Animation and film
- Scarponi co-directed the animated presentation accompanying the Spring/Summer 2021 CollageMory collection.