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Balenciaga

Snow Show

2022
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    2022

About this collection

Models walked through an artificial blizzard carrying bags and wrapped in oversized outerwear, their bodies reduced to figures pushing against weather. Conceived around climate instability, the show acquired an immediate second meaning after Russia invaded Ukraine. Demna’s own history of displacement made the survival imagery unusually personal, and the presentation became one of the season’s most direct collisions between runway staging and geopolitical crisis.

Line
Ready-to-Wear
Date
March 6, 2022
Location
Paris
France
Tags
snow show, blizzard, Ukraine, displacement, climate anxiety, survival
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