Balenciaga
•
NYSE and Adidas
•
2023
The visual record is still being traced. It will appear here once found.
About this collection
Staged on the trading floor of the New York Stock Exchange, Spring 2023 placed latex-covered identities, corporate tailoring and market screens inside the architecture of American finance. The show introduced Balenciaga x Adidas, applying the sportswear company’s trefoil to oversized suits, tracksuits, bags and footwear. Luxury branding and market power were presented as mutually reinforcing systems rather than opposites.
