Georges Hobeika

Spring/Summer 2025 marked Georges Hobeika’s first ready-to-wear collection on the official Paris Fashion Week runway. The show gave the commercial line a scale and visibility separate from couture, combining embellished dresses with tailoring, separates and a younger day-to-evening wardrobe. Its importance lies in the structure of the house: ready-to-wear became a public Paris pillar instead of remaining primarily a lookbook and showroom business.