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marni

Marni

Marni for H&M

SS
2012
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    SS
    2012
The visual record is still being traced. It will appear here once found.

About this collection

Released globally on 8 March 2012, Marni for H&M condensed the house’s archival prints, loose shapes and resin jewellery into a co-ed mass-market capsule. A campaign film directed by Sofia Coppola in Marrakesh gave the project its own image system while keeping Consuelo Castiglioni’s authorship distinct from H&M’s retail operation.

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