Burberry
•
Spring/Summer 2010
•
2010
The visual record is still being traced. It will appear here once found.
About this collection
Spring/Summer 2010 returned Burberry Prorsum womenswear to London and made the runway a major public digital event. Bailey kept draped trenches, military hardware and soft neutral colour at the centre while the company distributed the presentation beyond the physical audience. The collection matters as both a design and operating transition, although comparative claims that it was fashion’s first livestream remain unproved.
