Introduction
An Nguyen is a designer, photographer and image-maker who co-founded Peter Do. He met Peter Do through Tumblr and entered the five-person founding group with a photography background. Early sources describe him as a designer and image director, with later credits using art director, reflecting a role that crossed product development and visual authorship.
Nguyen’s contribution became especially visible as the label developed its own media system. He participated in the first Paris showroom period and later photographed and co-styled the Fall/Winter 2021 Night project. His work connected garment development, photography, styling and the wider image language of a label that deliberately presented itself as a studio collective.
A professional profile indexed in 2026 continued to identify Nguyen as Art Director at Peter Do, though the current official team roster remains unpublished. His historical co-founder status and creative contribution are secure; his exact current operating remit remains provisional.
Design ethos
Nguyen works across the boundary between garment and image. At Peter Do, his design role sits beside photography, styling and art direction, allowing collection ideas to move through both the object and the way the object is seen.
The Night project shows this hybrid authorship clearly: Nguyen received photography and styling credits inside a large team production. His contribution supports the label’s studio-mediated model, where fashion direction, image-making and presentation are closely connected across recurring collaborators.
Disclaimer
Career history
2018
The five founders carried the Spring/Summer 2019 collection to a temporary Paris apartment showroom in summer 2018 and handled the selling environment directly. Buyer discovery through social media and word of mouth produced early orders from major international retailers and established the label’s wholesale system.
2018
Peter Do entered public commerce in early 2018 through T-shirts, jewellery, socks, bags and small objects before the first full ready-to-wear delivery. The phased launch gave the founders an active public identity ahead of the wholesale collection system.
2017
An Nguyen co-founded Peter Do with a hybrid remit across design, photography, styling and image direction. Later credits use art director, and a 2026 professional profile still listed that title at Peter Do, though the current official roster remains unpublished.
2017
Peter Do was established by Peter Do, Vincent Ho, Lydia Sukato, Jessica Wu and An Nguyen as a shared founding company in New York. The founders combined fashion direction, image, business, operations, press, styling and fit, creating the institutional structure that preceded the first full collection.
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