Lucie Meier

Lucie Meier is a Swiss designer and the co-creative director of Jil Sander, where she has led the house’s aesthetic direction alongside her husband, Luke Meier, since 2017. Her career includes an extensive background in haute couture, having held senior design roles at some of the industry’s most prestigious houses, including Louis Vuitton under Marc Jacobs, Balenciaga under Nicolas Ghesquière, and Dior under Raf Simons. Her leadership is marked by a focus on modern luxury and a commitment to artisanal craftsmanship.

Meier is recognized for her ability to integrate the rigour of couture construction with a contemporary sense of sensuality and lightness. Her career reflects an analytical approach to minimalism, focusing on how a garment lives and moves with the wearer. By merging high-fashion expertise with a focus on material innovation and tactile detail, she has been instrumental in the revitalization of Jil Sander, positioning the house as a leader in 'emotional' and human-centric minimalism.

An 'emotional minimalism' serves as the primary driver for a design methodology that aims to soften the sparse codes of the house with sensuality and lightness. The work prioritizes movement and comfort, emphasizing how a garment interacts with the wearer rather than relying on a rigid or static structure. Recurring signals include the use of sophisticated fiber mixtures, such as nylon suiting, to achieve a 'warm' purism that values artisanal craft and tactile detail.

Construction techniques focus on the tactile experience of the material, where volume and line are manipulated to create a sense of fluid power and ease. This approach rejects the coldness of traditional minimalism in favour of a more human-centric and emotive vision of luxury. By emphasizing the relationship between high-performance materials and traditional hand-crafted techniques, the output achieves a balanced aesthetic that values both technical innovation and the enduring appeal of a sophisticated and understated femininity.